{"id":1081,"date":"2022-04-10T21:16:00","date_gmt":"2022-04-10T19:16:00","guid":{"rendered":"https:\/\/support.centreforelites.com\/psychological-factors-influence-on-customer\/"},"modified":"2024-03-14T10:06:20","modified_gmt":"2024-03-14T08:06:20","slug":"psychological-factors-influence-on-customer","status":"publish","type":"post","link":"https:\/\/support.centreforelites.com\/en\/psychological-factors-influence-on-customer\/","title":{"rendered":"Psychological Factors influence on Customer"},"content":{"rendered":"<p style=\"line-height: 127%; margin: 0cm 0cm 11.0pt 12.0pt;\"><span style=\"font-size: 12pt; line-height: 127%;\">One or more motives within a person or their Psychological Factors activate goal-oriented behaviour. One such behaviour is perception, that is, the collection and processing of information. Other important psychological activities that play a role in buying decisions are <\/span><span style=\"font-size: 13pt; line-height: 127%;\">learning, attitude formation, personality and <a href=\"https:\/\/educom360.blogspot.com\/2022\/01\/self-esteem-and-self-concept-4-amazing.html\">self-concept<\/a>.<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69dcb8c80985f\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69dcb8c80985f\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/support.centreforelites.com\/en\/psychological-factors-influence-on-customer\/#MOTIVATION_%E2%80%94_THE_STARTING_POINT\" >MOTIVATION \u2014 THE STARTING POINT<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/support.centreforelites.com\/en\/psychological-factors-influence-on-customer\/#Classification_Of_Motives\" >Classification Of Motives.\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/support.centreforelites.com\/en\/psychological-factors-influence-on-customer\/#PERCEPTION\" >PERCEPTION<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/support.centreforelites.com\/en\/psychological-factors-influence-on-customer\/#_LEARNING\" >\u00a0LEARNING<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/support.centreforelites.com\/en\/psychological-factors-influence-on-customer\/#PERSONALITY\" >PERSONALITY<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/support.centreforelites.com\/en\/psychological-factors-influence-on-customer\/#ATTITUDES\" >ATTITUDES<\/a><\/li><\/ul><\/nav><\/div>\n<h2 style=\"break-after: avoid; margin: 0cm 0cm 11pt; text-align: left; text-indent: 12pt;\"><span class=\"ez-toc-section\" id=\"MOTIVATION_%E2%80%94_THE_STARTING_POINT\"><\/span><span style=\"mso-bookmark: bookmark610;\"><span style=\"mso-bookmark: bookmark608;\"><span style=\"mso-bookmark: bookmark607;\"><a href=\"https:\/\/motivemeaning.blogspot.com\/2022\/02\/the-concept-of-motivation.html\">MOTIVATION<\/a> <\/span><\/span><\/span><span style=\"mso-bookmark: bookmark610;\"><span style=\"mso-bookmark: bookmark608;\"><span style=\"mso-bookmark: bookmark607;\"><span style=\"font-size: 4pt; font-weight: normal;\">\u2014 <\/span>THE STARTING POINT<\/span><\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"break-after: avoid; margin: 0cm 0cm 11pt; text-align: left; text-indent: 12pt;\">To understand why consumers behave as they do we must first ask why a person acts at all. The answer is, &#8220;Because he or she experiences a need. &#8220;All behaviour <span style=\"font-size: 13pt; line-height: 129%; text-indent: 1pt;\">starts with a need. Security, social acceptance and prestige are examples of\u00a0<\/span><span style=\"font-size: 12pt; text-indent: 49pt;\">needs. A need must be aroused or stimulated before it becomes a motive.<\/span><\/p>\n<p style=\"break-after: avoid; margin: 0cm 0cm 11pt; text-align: left; text-indent: 12pt;\"><span style=\"font-size: 12pt; text-indent: 50pt;\">Thus, a motive is a need sufficiently stimulated to move an individual to seek satisfaction. At one level buyers are quite willing to talk about their motives for buying common everyday products. At a second level, they are aware of\u00a0<\/span><span style=\"font-size: 12pt;\">their reasons for buying but will not admit them to others. Third level, where\u00a0<\/span><span style=\"font-size: 12pt; line-height: 140%;\">even the buyers cannot explain the factors motivating their buying actions. Purchase is often the <\/span><span style=\"font-size: 13pt; line-height: 140%;\">result of multiple motives.<\/span><\/p>\n<h2 style=\"line-height: 124%; margin-bottom: 5pt; text-align: left;\"><span class=\"ez-toc-section\" id=\"Classification_Of_Motives\"><\/span><b>Classification Of Motives.\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"line-height: 124%; margin-bottom: 5pt;\"><span style=\"font-size: 13pt; line-height: 124%;\">Motives can be grouped into two broad categories:<\/span><\/p>\n<p style=\"line-height: 169%; margin: 0cm 0cm 0cm 30.0pt; text-indent: -30pt;\"><span style=\"font-size: 14pt; line-height: 169%;\">Needs aroused from physiological state of tension (such as the need for sleep)<\/span><\/p>\n<p style=\"line-height: 169%; margin: 0cm 0cm 0cm 30.0pt; text-indent: -30pt;\"><span style=\"background-color: white; font-size: 12pt; text-indent: 30pt;\">Needs aroused from psychological state of tension (such as the needs for affection and\u00a0<\/span><span style=\"font-size: 14pt; text-align: justify; text-indent: 30pt;\">self-respect).<\/span><\/p>\n<h2 style=\"break-after: avoid; line-height: 169%; margin: 0cm 0cm 0.0001pt; text-align: left; text-indent: 0cm;\"><span class=\"ez-toc-section\" id=\"PERCEPTION\"><\/span><span style=\"mso-bookmark: bookmark614;\"><span style=\"mso-bookmark: bookmark612;\"><span style=\"mso-bookmark: bookmark611;\">PERCEPTION<\/span><\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"break-after: avoid; line-height: 169%; margin-bottom: .0001pt; margin: 0cm; mso-list: l0 level1 lfo1; mso-pagination: lines-together; page-break-after: avoid; tab-stops: 37.1pt; text-indent: 0cm;\"><a name=\"bookmark614\"><\/a><\/p>\n<p style=\"line-height: 144%; margin-bottom: 8pt;\"><span style=\"font-size: 12pt; line-height: 144%;\">A motive is an aroused need, it in turn, activates behavior intended to satisfy\u00a0<\/span><span style=\"font-size: 12pt; line-height: 139%; text-indent: 1pt;\">the aroused need. The process of receiving, organizing and assigning meaning <\/span><span style=\"text-indent: 1pt;\">to information or stimuli steered by our five senses is known as perception.<\/span><\/p>\n<p style=\"line-height: 139%; margin: 0cm 0cm 5.0pt 49.0pt; text-indent: 1pt;\">\n<p style=\"line-height: 137%; margin-bottom: 0cm;\"><span style=\"font-size: 12pt; line-height: 137%;\">Perception plays a major role in the stage of the buying, decision process where alternatives <\/span>are identified.<\/p>\n<p style=\"line-height: 120%; margin-bottom: 8pt;\">What we perceive- the meaning we give something sensed, depends on the <span style=\"font-size: 14pt; line-height: 120%;\">object and our experience. In an instant the mind is capable of receiving <\/span><span style=\"font-size: 12pt; line-height: 120%;\">information, comparing it to a huge store of images in memory and providing <\/span>an interpretation. Perception occurs quickly and often with very little infor\u00admation but it is a powerful factor in decision making. Scents for example, are powerful behavior triggers.<\/p>\n<p style=\"line-height: 120%; margin-bottom: 8pt;\"><span style=\"font-size: 12pt; text-indent: 49pt;\">Every day we come in contact with an enormous number of marketing stimuli.<\/span><\/p>\n<p style=\"line-height: 142%; margin-bottom: 5pt;\"><span style=\"font-size: 12pt; line-height: 142%;\">However the perceptual process is selective in very specific ways. Consider that:<\/span><\/p>\n<p style=\"line-height: 137%; margin-bottom: 5pt;\"><span style=\"font-size: 12pt; line-height: 137%;\">We pay attention by exception. That is of all marketing stimuli our senses are exposed to, only <\/span>those with the power to capture and hold our attention\u00a0<span style=\"font-size: 12pt;\">have the potential of being perceived. This phenomenon is called selective attention.<\/span><\/p>\n<p style=\"line-height: 132%; margin-bottom: 0cm; text-indent: 7pt;\"><span style=\"font-size: 12pt; line-height: 132%;\">As part of perception, new information is compared with a person&#8217;s existing store of <\/span>knowledge, or frame of reference. If an inconsistency is <span style=\"font-size: 12pt; line-height: 132%;\">discovered the new information will be distorted to conform to the established beliefs.<\/span><\/p>\n<p style=\"line-height: 137%; margin-bottom: 5pt;\"><span style=\"font-size: 12pt; line-height: 137%;\">We retain only part of what we have selectively perceived.<\/span><\/p>\n<h2 style=\"break-after: avoid; margin: 0cm 0cm 21pt; text-align: left; text-indent: 0cm;\"><span class=\"ez-toc-section\" id=\"_LEARNING\"><\/span><span style=\"mso-bookmark: bookmark618;\"><span style=\"mso-bookmark: bookmark616;\"><span style=\"mso-bookmark: bookmark615;\"><span style=\"color: black;\"><span style=\"mso-list: Ignore;\"><span style=\"font: 7pt 'Times New Roman';\">\u00a0<\/span><\/span><\/span><\/span><\/span><\/span><!--[endif]--><span style=\"mso-bookmark: bookmark618;\"><span style=\"mso-bookmark: bookmark616;\"><span style=\"mso-bookmark: bookmark615;\">LEARNING<\/span><\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"break-after: avoid; margin: 0cm 0cm 21.0pt 0cm; mso-list: l0 level1 lfo1; mso-pagination: lines-together; page-break-after: avoid; tab-stops: 37.1pt; text-indent: 0cm;\"><a name=\"bookmark618\"><\/a><\/p>\n<p style=\"line-height: 124%; margin-bottom: 31pt;\"><span style=\"font-size: 12pt; line-height: 124%;\">Learning is changes in behavior resulting from observation and experience. According to <\/span><b><span style=\"font-size: 14pt; line-height: 124%;\"><a href=\"https:\/\/motivemeaning.blogspot.com\/2022\/03\/classical-conditioning-theory-of.html\">stimulus response theory<\/a>, <\/span><\/b><span style=\"font-size: 12pt; line-height: 124%;\">learning occurs as a person (1) responds to some stimulus by behaving in a particular way and (2) is rewarded for a correct response or penalized for an <\/span>incorrect one. When same correct response is repeated in reaction to the same stimulus a behavior pattern or learning is established.<\/p>\n<p style=\"line-height: 124%; margin-bottom: 31pt;\">Five factors are fundamental to learning<\/p>\n<p style=\"line-height: 125%; margin-bottom: 5pt;\">\n<ul style=\"text-align: left;\">\n<li><b>Drive<\/b>: Internal or external forces that require person to respond in some\u00a0<span style=\"text-indent: 34pt;\">way.<\/span><\/li>\n<li><b>Cues<\/b>: Signals from the environment that determine the pattern of\u00a0<span style=\"text-indent: 34pt;\">Response<\/span><\/li>\n<li>.<b style=\"text-indent: 37pt;\">Responses<\/b><span style=\"text-indent: 37pt;\">: Behavioral reactions to the drive and cues<\/span><\/li>\n<li><b><span style=\"font-size: 12pt; line-height: 137%;\">Reinforcement<\/span><\/b><span style=\"font-size: 12pt; line-height: 137%;\">: Results when the response is rewarding. Reinforcement\u00a0<\/span><span style=\"font-size: 12pt; line-height: 134%;\">can be either positive or negative. Positive reinforcement involves experiencing <\/span>a desirable outcome as a result of engaging in the behavior. Negative <span style=\"font-size: 12pt; line-height: 134%;\">reinforcement occurs when a behavior allows a person to avoid an undesirable <\/span>outcome.<\/li>\n<li><b><span style=\"font-size: 14pt; line-height: 115%;\">Punishment: <\/span><\/b>A penalty inflicted for incorrect behavior.<\/li>\n<\/ul>\n<p style=\"line-height: 125%; margin-bottom: 5pt; text-indent: 34pt;\">\n<p style=\"line-height: 125%; margin-bottom: 8pt; text-indent: 34pt;\">\n<p style=\"line-height: 125%; margin-bottom: 0cm; text-indent: 37pt;\">\n<p style=\"line-height: 134%; margin: 0cm 0cm 5.0pt 50.0pt;\">\n<p style=\"line-height: 115%; margin-bottom: 12pt; text-indent: 14pt;\">\n<h2 style=\"break-after: avoid; margin: 0cm 0cm 8pt; text-align: left; text-indent: 0cm;\"><span class=\"ez-toc-section\" id=\"PERSONALITY\"><\/span><span style=\"mso-bookmark: bookmark622;\"><span style=\"mso-bookmark: bookmark620;\"><span style=\"mso-bookmark: bookmark619;\">PERSONALITY<\/span><\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"break-after: avoid; margin: 0cm 0cm 8.0pt 0cm; mso-list: l0 level1 lfo1; mso-pagination: lines-together; page-break-after: avoid; tab-stops: 37.35pt; text-indent: 0cm;\"><a name=\"bookmark622\"><\/a><\/p>\n<p style=\"line-height: 192%; margin-bottom: 11pt; text-align: justify; text-indent: 7pt;\"><span style=\"font-size: 12pt; line-height: 192%;\">The study of human personality has given rise to many, widely divergent, schools of psychological thought. In this discussion, personality is defined broadly as an individual&#8217;s pattern of traits that influence behavioral response. We speak of people as being self-confident, aggressive, shy, domineering, flexible, and \/ or friendly <\/span>and as being influenced (but not control ed) by these that personality traits do influence in their responses to situations..<\/p>\n<p style=\"line-height: 122%; margin-left: 8pt;\"><b><span style=\"font-size: 14pt; line-height: 122%;\">The Self-<\/span><\/b><b><span style=\"font-size: 14pt; line-height: 122%;\">Concept. <\/span><\/b>Your self- concept or <a href=\"https:\/\/educom360.blogspot.com\/2022\/01\/self-esteem-and-self-concept-4-amazing.html\">self-image<\/a>is the way you see <span style=\"font-size: 12pt; line-height: 122%;\">yourself. At the same it is the picture you think other have of you.\u00a0<\/span><span style=\"font-size: 12pt; line-height: 134%; text-indent: 32pt;\">Studies of purchases show that general y prefer brands and products that are <\/span><span style=\"text-indent: 32pt;\">compatible with their <\/span><a style=\"text-indent: 32pt;\" href=\"https:\/\/educom360.blogspot.com\/2022\/01\/self-esteem-and-self-concept-4-amazing.html\">self-concept<\/a><span style=\"text-indent: 32pt;\">.<\/span><\/p>\n<p style=\"line-height: 134%; margin: 0cm 0cm 33.0pt 8.0pt; text-indent: 32pt;\">\n<h2 style=\"break-after: avoid; margin: 0cm 0cm 7pt; text-align: left; text-indent: 8pt;\"><span class=\"ez-toc-section\" id=\"ATTITUDES\"><\/span><span style=\"mso-bookmark: bookmark626;\"><span style=\"mso-bookmark: bookmark624;\"><span style=\"mso-bookmark: bookmark623;\">ATTITUDES<\/span><\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"break-after: avoid; margin: 0cm 0cm 7.0pt 0cm; mso-list: l0 level1 lfo1; mso-pagination: lines-together; page-break-after: avoid; tab-stops: 45.0pt; text-indent: 8pt;\"><a name=\"bookmark626\"><\/a><\/p>\n<p style=\"line-height: 120%; text-indent: 12pt;\">An attitude is a learned predisposition to respond to an object or class of objects in a consistently favourable or unfavourable way. Numerous studies have <span style=\"font-size: 12pt; line-height: 127%;\">reported a relationship between consumers&#8217; attitudes and their buying behaviour regarding both products selected and brands chosen. Surely, then it is in a marketer&#8217;s best interest to understand how attitudes are formed, the functions they perform and how they can be changed.<\/span><\/p>\n<p style=\"line-height: 120%; margin-bottom: 11pt; text-indent: 12pt;\">Al attitudes have the fol owing characteristics in common<\/p>\n<p style=\"line-height: 142%; margin-bottom: 0cm; text-indent: 16pt;\"><span style=\"font-size: 11pt; line-height: 142%;\">( i )Attitudes are learned\u00a0<\/span><\/p>\n<p style=\"line-height: 115%; margin: 0cm 0cm 0cm 40.0pt; text-indent: -24pt;\"><span style=\"font-size: 13pt; line-height: 115%;\">(ii)Attitudes have an object. By definition we can hold attitude only toward something<\/span><\/p>\n<p style=\"line-height: 120%; margin-bottom: 0cm; text-indent: 16pt;\"><span style=\"font-size: 13pt; line-height: 120%;\">(ii)attitudes have direction and intensity: Our attitudes are either favourable\u00a0<\/span><span style=\"font-size: 12pt;\">or unfavourable toward the object. They cannot be neutral. This factor is important<\/span><\/p>\n<p style=\"line-height: 125%; margin: 0cm 0cm 4.0pt 190.0pt; text-indent: -168pt;\"><span style=\"font-size: 12pt; line-height: 125%;\">for marketers since both strongly held favourable and strongly held unfavourable\u00a0<\/span><span style=\"font-size: 13pt; line-height: 125%;\">attitudes are difficult to change.<\/span><\/p>\n<p style=\"line-height: 130%; margin-bottom: 4pt;\"><span style=\"font-size: 13pt; line-height: 130%;\">(iv) Final y attitudes tend to be stable and generalizable. Once formed, attitudes usual y <\/span><span style=\"font-size: 12pt; line-height: 130%;\">endure and the longer they are held, the more resistance to change they become. It can be extremely difficult to change strongly held attitudes. Consequently when the marketer is faced with negative or unfavourable attitudes, there are two options:<\/span><\/p>\n<p style=\"line-height: 130%; margin-bottom: 4pt;\"><span style=\"font-size: 14pt; text-indent: 34pt;\">Try to change the attitude to be compatible with the product<\/span><\/p>\n<p style=\"line-height: 130%; margin-bottom: 4pt;\"><span style=\"background-color: white; font-size: 12pt; text-indent: 34pt;\">Determine what the consumers; attitudes are and then change the product to match those\u00a0<\/span><span style=\"font-size: 14pt;\">attitudes.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>One or more motives within a person or their Psychological Factors activate goal-oriented behaviour. One such behaviour is perception, that [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"wds_primary_category":139,"footnotes":""},"categories":[139],"tags":[268],"class_list":["post-1081","post","type-post","status-publish","format-standard","hentry","category-marketing","tag-customer-behaviour"],"aioseo_notices":[],"jetpack_featured_media_url":"","jetpack-related-posts":[{"id":759,"url":"https:\/\/support.centreforelites.com\/en\/13-main-branches-of-psychology\/","url_meta":{"origin":1081,"position":0},"title":"13 Main Branches of Psychology","author":"centreforelites","date":"April 18, 2022","format":false,"excerpt":"Introduction Psychology is regarded as a science which studies human and animal behaviour. There are many branches of psychology helping to study different characteristics an organism can exhibit at a particular time or situation. Psychology attempts to study the people in relation to areas like social, education, physiological, genetics, environment\u2026","rel":"","context":"In &quot;Blog&quot;","block_context":{"text":"Blog","link":"https:\/\/support.centreforelites.com\/en\/category\/blog\/"},"img":{"alt_text":"Branches of Psychology","src":"https:\/\/i0.wp.com\/support.centreforelites.com\/wp-content\/uploads\/2022\/04\/Branches-of-Psychology.jpg?fit=960%2C640&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/support.centreforelites.com\/wp-content\/uploads\/2022\/04\/Branches-of-Psychology.jpg?fit=960%2C640&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/support.centreforelites.com\/wp-content\/uploads\/2022\/04\/Branches-of-Psychology.jpg?fit=960%2C640&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/support.centreforelites.com\/wp-content\/uploads\/2022\/04\/Branches-of-Psychology.jpg?fit=960%2C640&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":1138,"url":"https:\/\/support.centreforelites.com\/en\/13-main-branches-of-psychology-2\/","url_meta":{"origin":1081,"position":1},"title":"13 Main Branches of Psychology","author":"centreforelites","date":"March 20, 2022","format":false,"excerpt":"Introduction Psychology is regarded as a science which studies human and animal behaviour. There are many branches of psychology helping to study different characteristics an organism can exhibit at a particular time or situation. 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This is because a teacher who has skills and knowledge\u00a0\u00a0\u00a0\u00a0\u00a0 in psychology will be able to manage his\/her classroom effectively. 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The buying decision process is composed of six stages consumers go through in making purchases The stages are needed\u2026","rel":"","context":"In &quot;Marketing&quot;","block_context":{"text":"Marketing","link":"https:\/\/support.centreforelites.com\/en\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":959,"url":"https:\/\/support.centreforelites.com\/en\/the-social-cognitive-learning-theory\/","url_meta":{"origin":1081,"position":5},"title":"THE SOCIAL COGNITIVE LEARNING THEORY","author":"centreforelites","date":"November 2, 2022","format":false,"excerpt":"The social cognitive learning theory, has developed over the years to explain alternative ways through which learning takes place in a social context.","rel":"","context":"In &quot;Theories of Learning&quot;","block_context":{"text":"Theories of Learning","link":"https:\/\/support.centreforelites.com\/en\/category\/theories-of-learning\/"},"img":{"alt_text":"SOCIAL COGNITIVE LEARNING Theory","src":"https:\/\/i0.wp.com\/support.centreforelites.com\/wp-content\/uploads\/2022\/11\/SOCIAL-COGNITIVE-LEARNING.webp?fit=731%2C520&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/support.centreforelites.com\/wp-content\/uploads\/2022\/11\/SOCIAL-COGNITIVE-LEARNING.webp?fit=731%2C520&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/support.centreforelites.com\/wp-content\/uploads\/2022\/11\/SOCIAL-COGNITIVE-LEARNING.webp?fit=731%2C520&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/support.centreforelites.com\/wp-content\/uploads\/2022\/11\/SOCIAL-COGNITIVE-LEARNING.webp?fit=731%2C520&ssl=1&resize=700%2C400 2x"},"classes":[]}],"jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/support.centreforelites.com\/en\/wp-json\/wp\/v2\/posts\/1081","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/support.centreforelites.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/support.centreforelites.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/support.centreforelites.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/support.centreforelites.com\/en\/wp-json\/wp\/v2\/comments?post=1081"}],"version-history":[{"count":1,"href":"https:\/\/support.centreforelites.com\/en\/wp-json\/wp\/v2\/posts\/1081\/revisions"}],"predecessor-version":[{"id":2219,"href":"https:\/\/support.centreforelites.com\/en\/wp-json\/wp\/v2\/posts\/1081\/revisions\/2219"}],"wp:attachment":[{"href":"https:\/\/support.centreforelites.com\/en\/wp-json\/wp\/v2\/media?parent=1081"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/support.centreforelites.com\/en\/wp-json\/wp\/v2\/categories?post=1081"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/support.centreforelites.com\/en\/wp-json\/wp\/v2\/tags?post=1081"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}